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Channel: Dixon Schwabl | The Slide
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Creativity: It's all in your head

How to get in the right frame of mind to liberate your natural, creative genius.Marinate, then chill Read up on your topic. Read it again. Dig deep. Go beyond the topic at hand.Then stop. Let your mind...

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A Strong Culture Starts with No Excuses!

In their book No Excuses: How You Can Turn Any Workplace Into a Great One, authors Jennifer Robin and Michael Burchell detail common challenges to building a great workplace, and outline ways to...

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B(R)AND OF BROTHERS: WHAT WE CAN LEARN FROM THE AVETTS

Last week, I drove to North Carolina and back in 48 hours just to spend New Year's Eve with my favorite band. Yes, you read that correctly. It's no secret that my husband, daughter and I are huge fans...

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Everything I need to Know About Business, I Learned from Bowling

When put into perspective, business— like bowling— is simply a game.There are much more important matters in life—starting with the growth and well being of the people on your team.Anyone can roll a...

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The Next Big Thing. Again.

I bumped into my nephew Jake this weekend at a local watering hole where he and his friends were enjoying a responsible number of craft beers and artisan cocktails. It was a trendy bar with a youngish...

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Repicturing Young Women

Young women are exposed to hundreds of advertisements a day, many of which fall short of portraying women in a way that promotes empowerment, confidence and self-worth.Sheryl Sandberg, COO of Facebook...

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Does your agency need a workout?

I'm a CrossFitter. I regularly put myself through a medieval mix of box jumps, push-ups, burpees and wall balls during sadistic workouts. My wife jokingly describes it as "violent, but in a good way."...

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Am I the only one who listens to commercials?!

When I say that I worked in radio and TV traffic, most people think I provided the traffic reports for the morning rush-hour commuters. What I really did was schedule and control the commercials that...

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Above the fold

Recently, I came across a Web page that shows how all over the place "the fold" can be in Web design. In the good old days, the fold would comfortably sit somewhere around 550-700 pixels tall, and most...

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Why I love working on small teams

As a basketball coach, the number five always appealed to me. There's a certain romance to it. With only five players on the court, everyone plays a role. No one can hide from pressure. Most of all,...

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Road Trippin'

It's not the destination that matters. It's not the journey, either. It's not the vehicle, the passengers or the weather. When it comes to road trips, only one thing counts: The playlist.Having...

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Less is More

My favorite joke goes like this:A skeleton walks into a bar and orders a beer and a mop.Boom.Every time I tell that joke, there’s always a pause while the listener waits for the punch line, and it’s...

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​Three words to eliminate from your emails

Every so often a new list of “10 words to remove from your writing” or “5 words to stop using immediately in the workplace” is published and more often than not, I‘ll skim these articles to see if I am...

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Cecil the Lion, Zimbabwean Unemployment and the Power of Story

How does an 80% unemployment rate affect the average citizen of Zimbabwe? I have no idea.But after a cursory search on Facebook or Google, I can give you every detail about the life and death of Cecil...

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The day Twitter caused tears

“Good luck in Milwaukee!” Wilmer Flores was in the on-deck circle waiting to bat. With the MLB trade deadline quickly approaching, the seven-year New York Met learned from a fan that he had been traded...

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Keywords are out. Relevance is in.

If you’re into fashion like I am, you know things change fast. Just when you find the outfit that goes perfectly with those art deco Louis Vuitton shoes, the trend changes to minimalism. Google’s...

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The Change Chameleon

People change, things go wrong. Life happens, but it goes on. … or something like that. I’m not sure those are even the correct words of the poem. But, since I wrote them, they have to be true. And my,...

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Progression in Production

So, what has changed the most in video production over the past few decades? My answer is this: pretty much everything. Except for, of course, what’s most important.From the camera lens to storage...

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The real advantage in marketing

“I’m not a doctor, but I play one on TV.”That line says so much about integrity in marketing. Maybe it’s just me, but have you ever been turned off after seeing the same actors playing different roles...

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Might as well face it, you're addicted to your smartphone

How many times a day do you check your smartphone? Now think about how often you check your phone every hour. If you’re anything like me, you probably check it so frequently during the day that it’s...

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